Plateau Cosmetics
Plateau Cosmetics is a fictional cosmetic brand that have balance & stability in skin care as their utmost focus.
Developed over the span of 3 days. The idea was to develop a visual system, that is easy to change for different products. This approach makes it possible to be recognizable and stand out in a sea of cosmetic products, while also making it intuitive and easy to spot a specific product.
With the symbology and imagery of plateaus, a series of abstract landscapes were created in interchangeble colors, in order to break with the rigidity of the grid layout and the lack of colors.
More to come